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- #Which country contested the first ever international cricket match software#
- #Which country contested the first ever international cricket match tv#
Network for their foray into the four southern languages. Which is why, Basu said, they will be moving to the STAR Shelling out the Rs 17 crore they have paid out as prize money and the scale of Up,” Basu said, liberal with his praise for Sony’s generosity in “We definitely learnt one thing, that the platform isĬritical, their reach and their commitment to spend, market and scale the show With advertisement rates not being very high, there were more learningĬurves than moolah. Not true for the Bhojpuri version, though it did manage to get in a winner at Rsġ crore. Network, with the Bengali version peaking at a TRP of 5. The latter two completed their first season last year on Mahuaa Kannada, Malayalam, Bengali and Bhojpuri. Regional space and bought l cences for s i x languages-Tamil, Telugu, Licence for the game’s Hindi version, Basu decided last year to grow the Big Synergy’s Chakraborty said that since Sony held the STAR moved to the top of the TRP (television rating point) chart after the first Move to a higher ratio of fiction for the channel. This then willīe Sony’s challenge post KBC, with Singh already laying out a strategy to Success once the TRPs and share-ratio rise and ride that time slot with otherįiction shows to garner higher margins,” the expert said. “It is to build a time slot, leverage on its For editions two and three, STAR doubled it to Rs 2 crore.Īccording to a media expert, channels take on shows like KBC moreįor positioning than profits.
#Which country contested the first ever international cricket match tv#
Risen from Rs 1 crore under STAR TV in 2000 to Rs 5 crore in 2010 when Sony took Show’s Bhojpuri and Bengali versions respectively. Have been paid Rs 75 lakh per episode for KBC 3 in 2007, while Shatrughan SinhaĪnd cricketer Saurav Ganguly got Rs 8-10 lakh per episode for the game Year is said to have struck a deal for 3 seasons ('10, '11 and '12) for a sum ofĪround Rs 150 crore with Bachchan. Sony, which got the rights from its international arm for the game show, last Reported to have paid Bachchan Rs 25 lakh per episode for season 1 in 2001. Seasons of KBC and had Bachchan in the first two and SRK in season 3, is Usually done on an annual basis,” said Indranil Chakraborty, chief
#Which country contested the first ever international cricket match software#
Software costs, do not amount to more than 10%-12% of the production cost and is The licence fee and production is borne by the production It puts in the prize money and pays for the host, which is almostħ0% of the total cost.
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TheĬhunk of investment in big shows like KBC comes from the TV channel partner. Trade sources tracking media and entertainment said Sony may have barely brokenĮven or even made a little profit, with cost estimates topping Rs 100 crore. (MSM), refused to divulge figures but said the show has worked wonders for Sony.
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Manjit Singh, the chief executive officer of Multi Screen Media “KBC has done the same thing for Sony that it had done for Star TV 11 years ago - catapulting it straight into a higher GEC slot,” said Nandini Dias, chief operating officer at media agency Lodestar UM. Media experts said the Indian version of “Who Wants to be a Millionaire” has proved to be a game changer for Sony. While KBC Season 5 was rated the best reality show this year, with TRP exceeding 4 throughout its 52 episodes, Khatron Ke Khiladi Season 4 came in at 2-3, and the ongoing Big Boss Season 5 is averaging 1.9-2. Yet nowhere, said Siddharth Basu, whose company Big Synergy has been producing the show in India for over a decade, is it shown on prime time, nor does any country boasts of a celebrity host of the stature of Bachchan. The game format, which originated in the UK, is shown in over 170 countries. Multi Screen Media, the company that runs Sony Entertainment TV in India, said 69-yearold Bachchan will conduct the next edition as well of Kaun Banega Crorepati, or KBC, which has millions of aspirants and an Oscarwinning film based on it. Superstar Amitabh Bachchan-hosted Kaun Banega Crorepati has emerged as the most watched TV game show this year, beating Salman Khan and Sanjay Dutt anchored Big Boss and Akshay Kumar’s Khatron Ke Khiladi.